EPISODE · Apr 10, 2026 · 2 MIN
How Top Sellers Control the Pace of the Deal | #1393
from Sales Secrets · host Brandon Bornancin
Pace is set in the first conversation Micro-commitments keep deals moving Urgency must be built, not assumed Direct leadership beats passive selling Follow-up protects momentum
What this episode covers
In this episode, Brandon breaks down how top sellers control deal momentum instead of reacting to buyer delays. He covers how pace gets set early, why micro-commitments matter, how urgency is built, why passive reps lose control, and how follow-up protects movement after every meeting.
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How Top Sellers Control the Pace of the Deal | #1393
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