Sales Secrets
by Brandon Bornancin
Brandon Bornancin is a serial salesperson, entrepreneur, and Founder & CEO of Seamless.AI. He has interviewed the world’s biggest and brightest business experts (including Kevin Harrington, Jordan Belfort, Ryan Serhant, Bob Burg, and many more) to uncover actionable strategies, tips, and insights that you can use to generate more revenue and accelerate your business. Ready to learn exclusive secrets from top sales, business, and entrepreneurs from around the world? Then Sales Secrets From The Top 1% is the place to find them.
Episodes
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The Best Hire I Never Paid: Lessons From Building With My Dad
Behind every growth story are the people who showed up when it mattered most. In this episode, Brandon tells the story of bringing his dad onto the Seamless AI sales team in the early days. He talks about what it was like to watch his dad in his element, and why an investor who got a 52x return...
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Stop Taking the Same Route to Every Deal | #1434
The destination is always the same: a closed deal. But every opportunity needs a different route to get there. In this episode, Brandon explains why he doesn't have one prospecting strategy, he has four. He also covers how to choose the fastest path to "yes" for every deal in your pipeline. In…
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I Lost Millions Before I Made $250M | #1433
Everybody sees the $250 million. Very few people see what it took to get there. In this episode, Brandon gets personal about the failures, sacrifices, and near-quits behind building Seamless.AI. The episode is inspired by his recent interview with Steve Cross on the Success Stories podcast. In…
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If I Started a SaaS in 2027, I'd Do This | #1432
In this episode, Brandon answers one question: if he were starting a SaaS company from scratch today, what would he do differently? The answer comes down to six rules that put customers and revenue ahead of code, so you never spend years building something nobody buys. In this episode, you'll...
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Sales Discovery Is A Chess Match | #1431
Chess players know where they want the game to be three moves from now. In this episode, Brandon shows you how to run discovery the same way. The goal is to guide prospects toward a solution they arrive at on their own, instead of interrogating them with generic scripted questions. In this…
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The 5-Pillar LinkedIn Revenue Engine | #1430
Most people use LinkedIn wrong. They post inconsistently, try to appeal to everyone, and treat it like every other social platform. In this episode, Brandon explains why LinkedIn isn't social media at all. It's a trust-building engine, and once you treat it that way, it becomes a revenue machine....
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You’ll Never Get Great at Sales From the Sidelines | #1429
In this episode, Brandon covers: Why consuming more sales content does not automatically make you better at selling The difference between knowing a sales framework and executing it under pressure Why sales should be treated like a sport or performance skill How repetition creates pattern...
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Chapter 46: Tech Stack, Tools To Turbocharge Sales | Scale Your Sales Audiobook
PART 6 SCALING: THE 4 PILLARS TO $100M + BEYOND Congratulations on already accomplishing what 99% of professionals never do. You’ve mastered the mindset and habits needed for success. You’ve learned how to deliver world-class pitches, overcome any objection thrown your way, and close deals like…
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Chapter 45: Data, Measure What Matters | Scale Your Sales Audiobook
PART 6 SCALING: THE 4 PILLARS TO $100M + BEYOND Congratulations on already accomplishing what 99% of professionals never do. You’ve mastered the mindset and habits needed for success. You’ve learned how to deliver world-class pitches, overcome any objection thrown your way, and close deals like…
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Chapter 44: People Hire Top Performers | Scale Your Sales Audiobook
PART 6 SCALING: THE 4 PILLARS TO $100M + BEYOND Congratulations on already accomplishing what 99% of professionals never do. You’ve mastered the mindset and habits needed for success. You’ve learned how to deliver world-class pitches, overcome any objection thrown your way, and close deals like…
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Chapter 43: Unresponsive Prospects | Scale Your Sales Audiobook
PART 5 CLOSING: TURN MORE CONTACTS INTO CONTRACTS You’re almost through this incredible 6-part journey. Now that you’ve mastered how to overcome the most common sales objections, you’re equipped to find, pitch, and close any prospect, no matter the situation. Closing is the most important part of...
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Chapter 42: Yes, I'm Ready To Buy | Scale Your Sales Audiobook
PART 5 CLOSING: TURN MORE CONTACTS INTO CONTRACTS You’re almost through this incredible 6-part journey. Now that you’ve mastered how to overcome the most common sales objections, you’re equipped to find, pitch, and close any prospect, no matter the situation. Closing is the most important part of...
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Chapter 41: Close or Lose, Nothing Else Matters | Scale Your Sales Audiobook
PART 5 CLOSING: TURN MORE CONTACTS INTO CONTRACTS You’re almost through this incredible 6-part journey. Now that you’ve mastered how to overcome the most common sales objections, you’re equipped to find, pitch, and close any prospect, no matter the situation. Closing is the most important part of...
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Chapter 40: The Money Is In The Follow-Up | Scale Your Sales Audiobook
PART 5 CLOSING: TURN MORE CONTACTS INTO CONTRACTS You’re almost through this incredible 6-part journey. Now that you’ve mastered how to overcome the most common sales objections, you’re equipped to find, pitch, and close any prospect, no matter the situation. Closing is the most important part of...
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Chapter 39: Yes, I'm Interested | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 38: I'm In A Meeting | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 37: Call Me Back Later | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 36: Who Is This | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 35: Tell Me More | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 34: How Much Is It | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 33: I Don't Have Time | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 32: I Need To Think About It | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 31: I Need To Talk To My Boss | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 30: I'm Not The Right Person | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 29: Send Me More Information | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 28: It's Too Expensive | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 27: I'm Already Working With Someone | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 26: I'm Not Interested | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 25: How To Overcome Any Sales Objection | Scale Your Sales Audiobook
PART 4: SALES OBJECTIONS: TURN CONCERN INTO CLOSED WON DEALS When you master the objection, you win the sale. After delivering a strong pitch, one of the last steps in the sales process is addressing and overcoming sales objections. Sales objections are any reason, concern, hesitation, or excuse...
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Chapter 24: How To Define Next Steps To Close The Deal | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 23: Selling To Buying Committees | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 22: Q&A Bank, Never Get Stumped Again | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 21: The Pricing Playbook, Turn Cost Into Value | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 20: ROI Selling, How To Win More Deals With Business Cases That Close | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 19: Social Proof, Let The Results Sell For You | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 18: The Perfect Demo, Pitch Like A Pro | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 17: Sales Discovery, Find The Pain To Unlock The Gain | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 16: Pitch Intros And Agenda | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 15: Why People Buy | Scale Your Sales Audiobook
PART 3 PITCHING: YOUR PATH TO CLOSING MORE SALES Congratulations on making it this far! By now, you’ve mastered the beliefs, habits, and operating principles from Part I. In Part 2, you explored the prospecting channels, strategies, and tools to keep your pipeline full and your calendar booked…
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Chapter 14: LinkedIn Social Selling | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 13: Email Prospecting That Actually Works | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 12: Voicemails Get More Callbacks And Replies | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 11: Cold Calling, From Cold To Sold | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 10: Write Sales Copy That Books Meetings | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 9: Multi-Channel Prospecting Campaigns That Convert | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 8: Four Prospecting Plays To Win More Customers | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 7: Contact List-Building | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 6: Company List-Building | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 5: Pick A Niche To Get Rich | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
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Chapter 4: The Millionaire Sales Math | Scale Your Sales Audiobook
PART 2: PROSPECTING Prospecting is the lifeblood of sales. It’s how you find all the decision-makers you need to sell to, book qualified meetings with them, and then convert those meetings into closed-won deals. With the right prospecting strategies, you can build a predictable, scalable, and...
About this show
Brandon Bornancin is a serial salesperson, entrepreneur, and Founder & CEO of Seamless.AI. He has interviewed the world’s biggest and brightest business experts (including Kevin Harrington, Jordan Belfort, Ryan Serhant, Bob Burg, and many more) to uncover actionable strategies, tips, and insights that you can use to generate more revenue and accelerate your business. Ready to learn exclusive secrets from top sales, business, and entrepreneurs from around the world? Then Sales Secrets From The Top 1% is the place to find them.
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