How Ulta is Building a Winning Loyalty Program
from Total Retail Talks Hosted by Joe Keenan
In episode 332 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kelly Mahoney, vice president of customer marketing at Ulta Beauty, a leading cosmetics, fragrance, skincare and beauty gifts retailer. Mahoney discusses Ulta Beauty's Ultamate Rewards loyalty program, what she attributes the recent growth of the program to, and the engagement metrics the beauty retailer…
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This episode is 17 minutes long.
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This episode was published on January 17, 2022.
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