How We Created A Thriving Hotel by Embedding Ourselves In Our Community - Chris Luersen, The Eddy

We first heard about The Eddy Taproom & Hotel from Tom Luersen, President of Coraltree Hospitality in the episode "Embedding Your Brand In The Community," and today we're doing a deep dive into how they do this in Golden, Colorado by speaking with The Eddy's General Manager, Chris Luersen.  We cover: Background on The Eddy [0:27]What we miss when we look at metro areas as one monolith [4:29]A gathering place for the community [5:31]Just a marketing thing? [7:32]Hosting life moments [8:00]Communication drives experience [11:00]Participating as a community member [12:33]How to get started [14:01]Business benefits [15:53]Staying fresh and relevant [17:49]If you liked this, you may also enjoy some of our other community episodes: Revitalizing Historic Hotels - Sherry Villanueva, Acme HospitalityCulinary-Forward Luxury Hospitality - Ed Skapinok, AppellationBoundless Hospitality: Finding Motivation by Engaging The Community - Rachel VandenburgCreating opportunity and community impact - Christopher B. Randall, 21c Museum Hotel St. LouisCommunity is a verb - Veerle Donders, Zoku A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands