How We Scaled Our SEO Agency From £1M to £6M+/Year | Ben Foster | #39

from Agency Giants · host Jordan Platten, Ben Foster

Send us Fan MailThe Agency Giants Podcast - Episode 39 (Ben Foster)__________________________________________This week on Agency Giants, I sit down with Ben from The SEO Works, one of the UK's leading SEO agencies.When Ben joined the business, it was doing just under £1M in turnover & making zero profit.Fast forward to today, they've grown to £6M+, a team of 65, & over 20,000 top-three Google rankings for their clients.Ben's LinkedIn: https://www.linkedin.com/in/benfoster99The SEO Works: https://www.seoworks.co.uk/FREE Agency Owners Community: https://www.skool.com/agencyowners__________________________________________https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak__________________________________________🎧 Stream on your favorite audio platform:Apple Podcasts: https://podcasts.apple.com/us/podcast/the-agency-podcast/id1755717870Spotify: https://open.spotify.com/show/0jmr989Mkl4EJQ6AyAzJfEAmazon Music: https://music.amazon.com/podcasts/64e31809-88d4-43a3-b2e3-e59caf73aec4/the-agency-podcast__________________________________________Follow us on all platforms:Instagram: https://www.instagram.com/agencygiantspodcast/Facebook: https://www.facebook.com/agencygiantspodcast/TikTok: https://www.tiktok.com/@agencygiants__________________________________________00:00 Introduction01:09 Joining an Existing Agency: Ben's Path to Managing Director10:05 Restructuring for Scale: Pods, Going National & New Services12:36 Marketing an SEO Agency: LinkedIn, Paid Search & EGC19:03 Hiring Lessons & Promoting Leaders from Within24:23 Inside the Pod Structure at 60+ Staff31:06 The Secret Behind 20,000 Top-Three Google Rankings36:18 ChatGPT, AI Overviews & Optimising for AI Search51:02 Employee Ownership: Selling the Agency to Its Staff56:42 The Future of Agencies in an AI World1:03:59 Quickfire Questions

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How We Scaled Our SEO Agency From £1M to £6M+/Year | Ben Foster | #39

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