How Your ERG Can Boost Recruiting and Lower Cost with Al Kushner

Organizations continue to overspend on recruiting while missing lower-cost, higher-impact ways to attract qualified talent. Al Kushner, creator of the Link Vantage system and author of The AI LinkedIn Advantage, has helped executives and organizations drive six-figure growth through LinkedIn-based strategies. He explains that the key shift is activating employees and ERGs as visible, credible brand ambassadors to improve recruiting efficiency, reduce cost per hire, and increase talent quality. This episode reframes ERGs from support groups into strategic drivers of recruiting performance and business impact.