Hugh Liddle - Selling Chiropractic Care!

Many chiropractors want to steer clear of selling and just overwhelm people with information about the science and philosophy of Chiropractic, hoping that will influence them to start care.  The truth is that it takes more than that if you want to build a successful, profitable practice. The special guest on this episode of The Mile High Podcast is Hugh Liddle, THE Chiropractic Sales Wizard.  Hugh has been coaching my teams in selling and communication for the past 11 years, with tremendous results.  Let me tell you just a little about Hugh.  Hugh Liddle is Your Head Sales Wizard at Red Cap Sales Coaching and Elite Sales Academy, where you can learn to make selling easy, fun and profitable.  Hugh's sales training and coaching comes from almost 52 years of in-the-field sales and sales management experience, so you get real life experience from his teaching, not just something out of a textbook.  Hugh is the author of Take the Icky and Scary Out of Sales, which is available in paperback or Kindle versions at Amazon.com.  He's also a radio talk show host.  His show, Sales Chalk Talk, is produced every week and available on iTunes.  He's also a terrific, in-demand public speaker, who provides education, encouragement, and entertainment for your corporate or association events. When Hugh isn't teaching salespeople, he's home in Sebring, Florida with his wife, Priscilla, Jasmine the dog and Mooch and Minnie the cats.  He has 6 children, 12 grandchildren and 3 great grandchildren.  He plays guitar and bass, sings, writes music and records it. His favorite quote is "You're not the jackass whisperer!"   On this episode you'll learn about: A healthy sales philosophy and mindset Want vs. Need in sales Marketing and Selling to the Limbic Brain The difference between a hard no and an objection And Much More! Enjoy this episode and be sure to visit Hugh's website at https://redcapsalescoaching.com and click a button on any page to schedule your FREE Sales Strategy Session with him.   On Tuesday, January 25th, Hugh will be teaching a virtual MasterClass titled Sales and the Subconscious.  There will be a broadcast at 1:30 PM EST and again at 7:00 PM EST.  The content will be the same for each session, so just pick the time that's most convenient for you. You can register at https://bit.ly/Sales-Subconscious1 for the 1:30 session or https://bit.ly/Sales-Subconscious2 for the 7:00 session. If you haven't registered for Mile High 2022, the 10th Anniversary weekend, do it now at MileHighChiroRegistration.com