If Your Brand Feels Off, This Is Why episode artwork

EPISODE · Mar 30, 2026 · 24 MIN

If Your Brand Feels Off, This Is Why

from The Confidence Chronicles · host Erika Cramer

If your brand isn't landing the way it should, the answer is probably not what you think it is, and changing your fonts, your colours, or your content strategy is not going to fix it. I have spent over a decade telling women not to give a shit what people think. And now I'm saying you need to care about how you're perceived. That is not a contradiction. In this episode I'm getting into the real reason your brand feels off, what it is actually reflecting back to you, and why the women who are getting the opportunities you want have dealt with something you might still be sitting on. This one is for the woman who is good at what she does, has done the work, and still can't figure out why it's not clicking out in the world. 👑 LISTEN & SUBSCRIBE TO THE CONFIDENCE CHRONICLES → Spotify: https://open.spotify.com/show/2MUxtupRLNGB8cuNC9mwXI → Apple Podcasts: https://podcasts.apple.com/au/podcast/the-confidence-chronicles/id1439434022 → YouTube: https://www.youtube.com/playlist?list=PLWtf2VIsUYg-vkERa16r_VcFNz3Bt6kLI → All platforms: https://thequeenofconfidence.com/podcast/ 📖 GET ERIKA'S BOOKS → Becoming Magnetic (Penguin Random House, 2025) → Confidence Feels Like Shit (2020) Available here: https://shop.thequeenofconfidence.com/collections/book 📩 GROW YOUR FANBASE → https://courses.thequeenofconfidence.com/offers/TKhTxM3n/checkout 🎤 BOOK ERIKA TO SPEAK → https://thequeenofconfidence.com/speaking/ 📲 FOLLOW ERIKA → Instagram: https://www.instagram.com/thequeenofconfidence/?hl=en → LinkedIn: https://www.linkedin.com/in/erika-cramer-queenconfidence/ → Website: https://thequeenofconfidence.com/about/ → TikTok: https://www.tiktok.com/@thequeenofconfidence 💬 ENJOYED THIS EPISODE? Subscribe so you never miss one. Leave a review on Apple or Spotify. It takes 30 seconds and it means everything.

If your brand isn't landing the way it should, the answer is probably not what you think it is, and changing your fonts, your colours, or your content strategy is not going to fix it. I have spent over a decade telling women not to give a shit what people think. And now I'm saying you need to care about how you're perceived. That is not a contradiction. In this episode I'm getting into the real reason your brand feels off, what it is actually reflecting back to you, and why the women who are getting the opportunities you want have dealt with something you might still be sitting on. This one is for the woman who is good at what she does, has done the work, and still can't figure out why it's not clicking out in the world. 👑 LISTEN & SUBSCRIBE TO THE CONFIDENCE CHRONICLES → Spotify: https://open.spotify.com/show/2MUxtupRLNGB8cuNC9mwXI → Apple Podcasts: https://podcasts.apple.com/au/podcast/the-confidence-chronicles/id1439434022 → YouTube: https://www.youtube.com/playlist?list=PLWtf2VIsUYg-vkERa16r_VcFNz3Bt6kLI → All platforms: https://thequeenofconfidence.com/podcast/ 📖 GET ERIKA'S BOOKS → Becoming Magnetic (Penguin Random House, 2025) → Confidence Feels Like Shit (2020) Available here: https://shop.thequeenofconfidence.com/collections/book 📩 GROW YOUR FANBASE → https://courses.thequeenofconfidence.com/offers/TKhTxM3n/checkout 🎤 BOOK ERIKA TO SPEAK → https://thequeenofconfidence.com/speaking/ 📲 FOLLOW ERIKA → Instagram: https://www.instagram.com/thequeenofconfidence/?hl=en → LinkedIn: https://www.linkedin.com/in/erika-cramer-queenconfidence/ → Website: https://thequeenofconfidence.com/about/ → TikTok: https://www.tiktok.com/@thequeenofconfidence 💬 ENJOYED THIS EPISODE? Subscribe so you never miss one. Leave a review on Apple or Spotify. It takes 30 seconds and it means everything.

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If Your Brand Feels Off, This Is Why

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This episode is 24 minutes long.

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This episode was published on March 30, 2026.

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If your brand isn't landing the way it should, the answer is probably not what you think it is, and changing your fonts, your colours, or your content strategy is not going to fix it. I have spent over a decade telling women not to give a shit what...

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