EPISODE · May 5, 2026 · 4 MIN
I'm awkward, but this event strategy saved me!
from B2B On Air
I'm Awkward, But This Podcast Event Networking Strategy Saved Me | B2B On AirNetworking at conferences is brutal if you're introverted. Joseph Lewin, The Podcast Launch Guy, who has helped launch 45 B2B podcasts and whose hosts have closed over $17M in revenue, breaks down the exact podcast event networking strategy he uses to walk into any room already connected. You'll leave with a repeatable pre-event outreach system that builds pipeline before you ever step on the conference floor.Chapters:00:00, Why Podcasting Fixes the Awkward Networking Problem01:45, Pre-Event Outreach: The 3-Month Speaker Strategy03:15, How to Invite Keynote Speakers Using Their Own Session as the Hook04:30, Breakout Session Speakers: The High-Value Relationship You're Ignoring05:30, Post-Event Follow-Up Without Pushing for a DemoWhat You'll Learn:• Start outreach 3 months before an event so you can interview up to 12 speakers before you arrive.• How to invite a keynote speaker by positioning your podcast as free promotion for their session.• Why breakout session speakers who paid for their slots are often the highest-value relationships at any conference.• How to book dinners and meetings before the event starts using podcast rapport as your opening.• Why producing content people actually want to hear means attendees approach you first, so you never have to cold-interrupt a group conversation again.• How to use a podcast invitation as your go-to follow-up tool instead of pushing a sales demo on someone you just met.Key Quote:"Now when I go to in-person events, I've almost always interviewed somebody who's at that event or somebody's listened to my show who's at that event." Joseph Lewin, The Podcast Launch Guy | 45 B2B Podcasts Launched | Hosts I've worked with have closed over $17M in revenue | 100 Million Views On My Personal Social VideoAbout the Host:Joseph Lewin is The Podcast Launch Guy | 45 B2B Podcasts Launched | Hosts I've worked with have closed over $17M in revenue | 100 Million Views On My Personal Social Video. He helps B2B organizations build market trust and authority through collaborative content strategies that open doors traditional marketing never could.Connect:LinkedIn: https://www.linkedin.com/in/joseph-lewin/
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I'm awkward, but this event strategy saved me!
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