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I’m No Longer a SaaS Marketer | Echo Chamber episode artwork

Jan 11, 2023 15 min

I’m No Longer a SaaS Marketer | Echo Chamber

from B2B Growth Hosted by Sweet Fish

On this Echo Chamber episode James, Dan, and Benji discuss the rising tide of conversation on LinkedIn around building Media Brands, specifically a recent post from Camille Trent, Director of Content & Community at PeerSignal. Discussed in this episode: Measuring the success of a media brand How building a media brand incentivizes the right behaviors What it takes to have a "Director of a B2B media" for your company

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I’m No Longer a SaaS Marketer | Echo Chamber

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