Impact Through Relationships: A Conversation w/ Dara Treseder, Autodesk

Episode 28 of the Marketing Vanguard podcast, hosted by Adweek, titled "Impact Through Relationships: A Conversation w/ Dara Treseder, Autodesk" was published on September 28, 2023 and runs 29 minutes.

September 28, 2023 ·29m · Marketing Vanguard

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Summary

In a dynamic conversation at Brandweek, Dara Treseder, CMO of Autodesk, shared her insights on marketing leadership and the transformative power of creativity.Her journey as a CMO began at GE Business Innovations and GE Ventures, where she learned valuable lessons from influential leaders like Sue Siegel and Beth Comstock. Treseder later ventured into startups, proving her adaptability and resilience in environments with limited resources. Her experiences at Carbon and Peloton further solidified her commitment to being a business leader, not just a CMO.Listen to this episode to find out more about Dara's insights on providing valuable lessons for aspiring CMOs, highlighting the significance of impactful decisions, mentorship, and the transformative power of creativity in the world of marketing.Reach the right audiences in the right moments with Amazon Ads. With a wide range of owned channels and creative ad formats, Amazon Ads helps brands seamlessly deliver innovative, immersive ad experiences for brand marketing, performance, and everything in between. From streaming to shopping to gaming and beyond, connect with consumers in the places they love to be. Learn more. Hosted on Acast. See acast.com/privacy for more information.

Episode Description

In a dynamic conversation at Brandweek, Dara Treseder, CMO of Autodesk, shared her insights on marketing leadership and the transformative power of creativity.

Her journey as a CMO began at GE Business Innovations and GE Ventures, where she learned valuable lessons from influential leaders like Sue Siegel and Beth Comstock. Treseder later ventured into startups, proving her adaptability and resilience in environments with limited resources. Her experiences at Carbon and Peloton further solidified her commitment to being a business leader, not just a CMO.

Listen to this episode to find out more about Dara's insights on providing valuable lessons for aspiring CMOs, highlighting the significance of impactful decisions, mentorship, and the transformative power of creativity in the world of marketing.

Reach the right audiences in the right moments with Amazon Ads. With a wide range of owned channels and creative ad formats, Amazon Ads helps brands seamlessly deliver innovative, immersive ad experiences for brand marketing, performance, and everything in between. From streaming to shopping to gaming and beyond, connect with consumers in the places they love to be. Learn more.

Hosted on Acast. See acast.com/privacy for more information.