Importance of Building a Human & Emotional Brand Ep 71

The Importance of Building a Human & Emotional Brand with Lydia MichaelWhen Lydia, a multicultural marketer, joins me, we don't just chat about run-of-the-mill branding tactics; we dive into the heartbeat of marketing—human connection. Listen and learn why it's pivotal for brands to intertwine with consumer values and cultures in a busy marketplace. This episode is great for those navigating the waters of branding, seeking that genuine resonance with their audience that can withstand the test of time and change.Connect with Lydiahttps://www.linkedin.com/in/lydiamichael/ https://lydiamichael.com/https://blendedcollective.com/Learn more about Together Digitalhttps://www.togetherindigital.com/Interview originally aired Tuesday, October 10, 2023To see the list of upcoming interviews, visit:https://www.mellermarketing.com/upcoming-live-interviewsWATCH on YouTube:https://www.youtube.com/live/ooDt3ifFUyw?si=5Xcuz8ZpXpTeLFzG Support the show**************************************My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.  Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)