EPISODE · Jan 24, 2023 · 42 MIN
Improve Marketing Profitability With Predictive Intent & LTV Capabilities with special guest Ido Weisenberg, Co-Founder and CEO of Voyantis
from Deconstructing Data · host BDEX
Are you ready to learn from one of the most promising entrepreneurs in Israel? Look no further! This week, Deconstructing Data is thrilled to welcome Ido Wiesenberg as our guest speaker. Ido is an accomplished entrepreneur with over 15 years of expertise in building growth and marketing teams, and has recently been selected by Forbes as one of the most promising entrepreneurs in Israel. As the Co-Founder and CEO of Voyantis, and a proud father of three children, Ido has a wealth of knowledge and experience to share with us. Don't miss this opportunity to hear from one of the industry's top leaders and gain valuable insights on how to drive growth. We'll be discussing the disconnect between short-term and long-term marketing, shift from CAC to LTV/CAC, using zero-party data for growth and discussing favorite tools and technologies used in current or previous tech stacks. Connect With Ido Wiesenberg Twitter: https://twitter.com/idofrido LinkedIn: https://www.linkedin.com/in/idofrido/ Connect With Voyantis Web: https://www.voyantis.ai LinkedIn: https://www.linkedin.com/company/voyantis/ Check Out Omni IQ For Yourself: https://omni-iq.bdex.com/auth/login Timestamps: 0:00 Intro Music 0:39 Introducing Ido Wiesenberg of Voyantis 6:23 Disconnect Between Short & Long-Term Marketing Optimization 22:28 Shifting From A CAC To A LTV/CAC Approach 33:11 Leveraging Zero-Party Data For Growth 38:36 What's In Your Tech Stack? 40:12 Closing Remarks Connect with BDEX: Web: https://www.bdex.com LinkedIn: https://www.linkedin.com/company/bdex/ Twitter: https://twitter.com/BDEX Instagram: https://www.instagram.com/bdex_llc/ TikTok: https://www.tiktok.com/@bdex_llc Spotify: https://open.spotify.com/show/2kwq8e3PurHw29VFkzwUpY?si=3496c487c6364985 #DeconstructingData #Technology #Data
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Improve Marketing Profitability With Predictive Intent & LTV Capabilities with special guest Ido Weisenberg, Co-Founder and CEO of Voyantis
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