Improving Conversion w/ a Facebook Messenger Chatbot

Chatbots get a bad rap. But there’s an artful way to use them so that they help your brand rather than hurt it.In this episode, Andie Ostrowski, Marketing Manager at SportsEngine, chats with Timmy Bauer about how a Facebook messenger bot increased her company’s conversions by 50%.They discuss:Using the ManyChat bot in Facebook MessengerWhy SportsEngine decided to use chatbotsWho should be using this and how they should go about doing itNever miss an episode by subscribing to B2B Growth on Apple Podcasts, Spotify, or wherever you listen to podcasts.