Increase Your Retainer Nonprofit Clients by Niching Services and Marketing

Are you trying to grow your grant writing business—but feel like you’re spinning your wheels?In this episode, Patrick Kirby, Founder of Do Good Better Consulting, shares what grant writers really need to focus on to build a sustainable and profitable business.With nearly 15 years of experience in nonprofit fundraising, Patrick breaks down why finding a niche is critical—and how it can actually make marketing your services easier and more effective. We also dive into where grant writers tend to waste the most time and how to refocus your efforts on activities that generate real results.Patrick shares practical strategies for marketing your grant writing services, including how to clearly communicate your value and attract the right clients. We also explore the power of retainer clients, the different types of services you can offer on retainer, and how these agreements can create more consistent income.Finally, we discuss how to manage expectations in client meetings so you can build strong, professional relationships from the start.If you’re ready to work smarter, niche down, and grow your grant writing business with intention, this episode is packed with actionable insights.ABOUT OUR GUESTPatrick Kirby is a nonprofit fundraising expert with nearly 15 years of experience in the industry and the Founder of Do Good Better Consulting. He specializes in helping nonprofits raise more money through smarter strategies, improved donor engagement, and effective communication.Patrick is known for his practical, no-nonsense approach to fundraising and consulting, helping both nonprofit professionals and grant writers streamline their efforts and achieve better results.OTHER RESOURCES:Weekly Newsletter: “Write Grants. Get Paid” - Get thought leadership on grant and freelance grant writing strategies every week in your inbox.https://grantwritingandfunding.com/Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home. https://grantwritingandfunding.com/freelance-grant-writer-academy/Grant Professional Mentorship: Double your Monthly Revenue with an Income Stream Outside of Grant Writing. https://grantwritingandfunding.com/mentorshipRATE, REVIEW, & FOLLOW THE PODCASTFavor, please? If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?This helps others find the podcast and I read each and every review!“Every time I listen to Holly’s show, I learn something” <– If that sounds like you, please consider rating and reviewing my show!Also, if you haven’t done so already, follow the Grant Writing & Funding podcast to get grant and freelance grant writing proven strategies and conversations in your podcast player every single week.Thanks for listening!Warmly,Holly RustickLeading the $1 Billion for Good Movement: By 2030, aspiring and seasoned grant writers inside the Freelance Grant Writer Academy & Grant Professional Mentorship will 1) WIN $1 Billion in Grants, and 2) MAKE $30 Million in their Grant Writing Businesses. We are on our way already.