Influence Weekly's Talking Points #99: Influo

This is an audio version of Influence Weekly. Read the newsletter on Fridays Today’s Guests Hosts are Maarten and Luka from Influo. From Belgium, these hosts go deep into the newsletter. Follow along here Maarten and Luka bring to the podcast a lot of their own experiences. They list a ton of the factors in influencer post pricing. What’s new in restaurant marketing? What’s the department that should own Influencer Marketing? SHOW NOTES * 71% of Influencers not calling themselves “Influencers” isn’t shocking. * “Influencer” has been a word since early 2019 in the English dictionary. * Not just influencers are changing the restaurant industry, we all have changed our experience of eating. * There’s no secret formula to setting the rate for influencer posts. * Influencers and brands alike ask the question: “How much is a good price for a post?” * Which Department should own Influencer Marketing? They claim P.R. Make sure to check out Influo.com If you work in Influencer Marketing and wish to guest host an episode of Talking Points, then email me at [email protected] Thanks for listening! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit influenceweekly.substack.com