PODCAST · business
Influence Weekly
by Influence Weekly
The audio version of the weekly newsletter Influence Weekly. influenceweekly.substack.com
Episodes
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Free Preview Influence Weekly #124: YT Up, IG Up, Cost Down
Listen to my short intro. Then Read, Read, Read! Thank you, Andrew Kamphey, Editor P.S. Sign up for my new free google sheet tips newsletter, also distributed through Substack. http://bettersheets.substack.com/ This is a public episode. If you would like to discuss this with other subscribers or...
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Free Preview #123: Bread Machines are up 652% in online sales compared to March 2019.
Hello, Listen to the audio note attached. Read this week’s newsletter early. Executive Summary * Bread Machines are up 652% in online sales compared to March 2019. * 80% would participate in a charitable campaign without compensation. * PR sees less negative impact. The most negative impact from...
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Free Preview Influence Weekly #122: Ad Spend Impact Study, U.S Consumer Sentiment report.
Hello, I don’t say this often but this is truly a rockstar edition. Two reports that show real data about the marketing industry and consumer spending. These two reports should help you navigate the rough waters we’re currently in. Listen the audio note I included. I go over the highlights and a...
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Free Preview #121 Influence Weekly: Creators fight COVID
Hello, Here’s a free preview for all! Listen to the audio note for a quick highlight reel and what to expect, or not expect over the next couple of weeks. Executive Summary * Creators help fight COVID in unique ways. * Start a new business from home. #StayAtHome * Some Digital brands are…
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Cost Per Engagement Compared to Follower Count
Note: thanks to Shane Barker for the inspo and Influence.Co for the data. Hi All, This is a special deep dive into an older dataset, but I think it shows something very powerful for all involved in the influencer ecosystem. The last two years I heard a lot about Micro-influencers and the fact…
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What We Talk About When We Talk About Influencer Marketing
Recently I was honored to be a guest on Nfluential’s Coffee Conversations podcast. Listen to both part 1 and part 2 for the full hour long conversation. And then I remembered I’ve been on two other podcasts this past year. And nearly every week I get on the phone with a reader or two. Sometimes...
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Audio Version of Influence Weekly #113
Hello, Short audio note gives context to this week’s articles and highlights the ones that may be worth a deep read. Thank you for your support! -Andrew If you’d prefer to get this before everyone else, consider paying $5 per month. This is a public episode. If you would like to discuss this with...
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Talking Points #107: The Goat Agency
Talking Points is the podcast that lets you hear the discussion happening inside of Influencer Marketing Agencies. Today’s Guest Hosts are Meghan and Frankie from The Goat Agency. Most of the time The Goat Agency is making news… making vlogs, podcasts and more. Now the duo of Meghan and Frankie...
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Talking Points #106: Trending Family
Talking points is the podcast guest hosted each week by a different agency in the influencer marketing space. They cover the topics and news in Influence Weekly as well as share their own experience working day to day in the industry. Today’s Guest Hosts are Justin and Sean from Trending Family....
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The State of Instagram Influencer Marketing Report
Hi, A quick note: Most of the insights are in the audio. I just wanted to make sure you had access to the original report which is a free download on Later. Later and Fohr did an excellent job of getting this data together and reporting on it. The Key Takeaways of the report are in the report. I...
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Influence Weekly Talking Points #105: HYPR
Talking Points is the podcast that takes you inside of agencies while they discuss the highlights and takeaways in Influence Weekly. What’s going on in the Influencer Marketing industry this week….. we’ll find out. HYPR is back as guest hosts this week of Talking Points. Gil and Kayli from...
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Is ROI the #1 Challenge for Influencer Marketing?
I collected an epic list of 42 stats that show the power of Influencer Marketing. The stats all come from reports I’ve featured in Influence Weekly emails in the past two years. While compiling that list I found this stunning similarity… or discrepancy between two surveys of marketers done in…
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Talking Points #104: Brendan Gahan and Jason Harris
* Nike’s losing to Fashion Nova. * A farmer’s making more from his YouTube than his crops. * Influencer’s aren’t even calling themselves Influencers! This week’s guest hosts, Jason Harris and Brendan Gahan from Mekanism, discuss all the highlights from Influence Weekly #104. Show Notes * Why…
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Talking Points #100 - MG Empower
Hello, Welcome to the Talking Points series. Where agencies take over your earscape to react to the week’s Influencer Marketing news. This week’s guest hosts are Maira and Aleks from MG Empower The articles they discuss are from Edition #100 of Influence Weekly. Their conversation touches on: *...
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Influence Weekly's Talking Points #99: Influo
This is an audio version of Influence Weekly. Read the newsletter on Fridays Today’s Guests Hosts are Maarten and Luka from Influo. From Belgium, these hosts go deep into the newsletter. Follow along here Maarten and Luka bring to the podcast a lot of their own experiences. They list a ton of the...
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Talking Points #98: Paladin Software
Today’s guests are James Creech and Thomas Kramer from Paladin Software. Make sure to listen to James’ All Things Video podcast. Their analysis is much aligned with my own: data-informed. Their expertise in the industry shines throughout their conversation based on last week’s Influence Weekly....
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Influence Weekly Talking Points #97: Hypr
Today’s Guest Hosts are Gil and Kayli of HYPR Gil and Kayli bring their expertise in Influencer Marketing to the forefront to analyze this week’s news. Read along to Edition #97 here SHOW NOTES * Mental Health influencers now using text on Instagram with great success. * How do you include...
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Influence Weekly Talking Points #94
Today’s Guest Hosts are Tony Tran, CEO of Lumanu, and Natalie Silverstein, VP, Brand Marketing and Culture at Collectively Inc. SHOW NOTES * Tony’s Trends: I see the maturation of Influencer Marking and Retail Evolution. * One camp talks about rise of micro-influencers and the other talks about...
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Influence Weekly Talking Points #93: Carbon August
This week’s guest hosts are Alexander and Brittany Hennessy from Carbon August. Follow along while they analyze the news: Influence Weekly #93 Get ready for either Humor or Contention. They’ll be stirring up a ton of debate with the strong opinions of why people are doing some of the things…
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Influence Weekly, The Takeaway #93
This audio version of Influence Weekly is here a bit early. I’ve sent this Friday morning instead of the regular Monday. Thought I’d see if you’re more interested today than on Monday. Read along here: Influence Weekly #93 -Andrew P.S. Any feedback or critique is much appreciated. This is a…
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Talking Points #92: Matter of Form
Guest Hosts Rachel Clay, Head of Social Media & Influencer Marketing and Juliet Watkin-Rees, Marketing Executive from Matter of Form. Follow along by reading Influence Weekly #92 SHOW NOTES Travel Influencers * Article was rather negative, and our experience has been positive. * Content needs to…
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Influence Weekly The Takeaway #91
Please enjoy this audio version of Influence Weekly #91. Read along here: Influence Weekly #91: Campaign Case Studies from Brother, iDeal, RCA and The Navy Thank you for listening, Andrew Kamphey This is a public episode. If you would like to discuss this with other subscribers or get access to...
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Influence Weekly: The Takeaway #90
Good day. Please enjoy this week’s The Takeaway. The audio version of Influence Weekly. Read it here: Influence Weekly #90: What Teenagers Think, Hotel Marketers Using Influencers, Dubai's Influencer Diploma Care to support Influence Weekly? Click here to Buy Me a Coffee. This is a public…
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Talking Points #89: Social Standard
Today’s guest hosts are Dylan Conroy and Ray Kim of The Social Standard Click Here to follow along by reading Edition #89 SHOW NOTES Meetups Offline * We’re seeing this trend with gamers doing conferences, Tours, and DIY meetups. * It’s that meaningful connection you get through these meetups....
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The Takeaway #89
Hi, Welcome to the audio version of Influence Weekly. Click here to read it in written form. Guest Hosts from Social Standard will be going through the news and giving their take later this week. -Andrew Kamphey, Your Editor. This is a public episode. If you would like to discuss this with other...
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Talking Points #88: InfluencerDB and Social Standard
This week’s Guest Hosts are Brian Reitz from InfluencerDB, and Jonathan Chanti from The Social Standard. The cut through the noise and give you the best points. Show Notes Cleanfluencers * Things in Digital Media are becoming more practical. High-Performing Stories * Just a few principles to keep...
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Influence Weekly #88: The Takeaway
Hear about Clean-fluencers, Dallas Influencers who inspire others. Amplifying Non Profits, Caitlin’s foray into teaching people not to fear death. Accepting submission of PanelPickers for anyone wanting to do a SXSW panel on Influencer Marketing. Hope you enjoy listening to just the takeaways…
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Influence Weekly Talking Points #87: Kynship
Welcome to Talking Points, where an agency brings you inside, not just their office, but also their minds. Today’s Guest Hosts are Reed Naliboff and Taylor Lagace of Kynship. Follow along as they analyze the news from Edition #87 of Influence Weekly. SHOW NOTES Hidden Likes on Instagram * Likes…
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Influence Weekly The Takeaway #87
Welcome to The Takeaway with your host Andrew Kamphey. Here’s what’s going on in Influencer Marketing. Plus, I’ll tease you with some data insights from reports I’m working on, like a Jobs analysis and opportunities in Podcast Ads. Big week here, because I also launched Creator Growth Lab, the...
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Influence Weekly Talking Points #86: Epic Signal & TubeFilter
Enjoy today’s episode of Talking Points. The podcast that takes you inside the offices of an agency as they analyze the news and trends of Influencer Marketing. Brendan and Josh riff on Kylie’s worth, Famous Birthdays’ quality control, Why you’re losing Instagram followers, and hear Brendan...
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Influence Weekly The Takeaway #86
Welcome to the audio version of Influence Weekly. This week’s edition #86 can be found by clicking here. Show SummaryIndustry News: Little Monster Media Co. Hiring in L.A. / Event in London / Vidcon Activations People: Beauty Influencer’s Dad watches her videos every day / Olivia Plotnik learns...
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Influence Weekly Talking Points #85: HYPR
Today’s guests are Gil & Kayli of HYPR. Follow along by reading Influence Weekly #85 here. Talking points is the podcast that readers of Influence Weekly take over and share their insights. You have a special episode this week because Gil, of Hypr, has his own stats on the Influencer Marketing…
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Influence Weekly: The Takeaway #85
Welcome to the audio version of Influence Weekly. This week’s edition took a unique turn because it’s the week after Vidcon! The biggest event in the online video world and I, your editor, have attended the past 4 years. This year for the first time in a while I found myself on the other side of...
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Influence Weekly Talking Points #84: Kynship
Today’s Guests from are Cody and Reed from Kynship The edition they are covering is Influence Weekly #84. Click here to read it online. If you have gmail you can search for Influence Weekly in your inbox by clicking here. SHOW NOTES Monkfluencers * Reed: It’s a mysterious world. Leveraging...
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Influence Weekly The Takeaway #84: Were you at Vidcon?
Good Monday morning. Hope you’re recovering, if you were at Vidcon. This will be a quick rundown of the week’s newsletter. Most likely we have an agency giving their opinion on the news in Talking Points later this week. Click here to go read the text version of Influence Weekly #84 This is a...
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Influence Weekly The Takeaway #83
Welcome to the Takeaway, the audio version of Influence Weekly Edition 83 If you’d like to follow along and/or just read the articles, they are all at this link: Edition 83. What’s Not In the Newsletter Ice Cream Double for Influencers Brittany Hennessy has my favorite quote from the Guardian’s...
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Talking Points #82: The Beauty Influencers
Each week I curate a batch of articles around Influencer Marketing. And you hear my take during The Takeaway. Talking Points is the podcast I hand over to you, the reader, to share your viewpoints on the trends and news of the week. Get inside the minds of agencies and those working day to day in...
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Influence Weekly The Takeaway #82
Welcome to the audio version of Influence Weekly created by your editor, Andrew Kamphey This week’s issue #82 is here: https://us12.campaign-archive.com/?u=ce8a5e698082549514fb4fde2&id=9d5c3568fa I’ve written some show notes below. Fashion Influencer Survey * Influencer’s Influencer: Aida…
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Talking Points #81: Open Influence
Talking Points takes you inside an agency’s offices to find out what’s going on in Influencer Marketing. What do they learn from this week’s news and how are they implementing the changes in the influencer marketing industry. Guests: Eric Dahan, CEO Open Influence & Maggie Reznikoff, Head of...
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Influence Weekly The Takeaway #81
Show Notes Issue #81 originally sent June 21st, 2019 Stat of the Week 82% of Gen Z teenagers skip ads and more than 50% use technology to block ads The Countdown Influencer ads more 'emotionally intense' and memorable than TV claims neuroscience study Influencers outperformed YouTube ads by 28%…
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Talking Points: Influence Weekly #80
Talking Points is a new type of podcast. I, the editor, hand over the commentary to a company with at least 2 readers working together. You the listener get insights from inside the industry. What’s the reaction to the news? What are we learning day to day? Last Week’s guests The Goat Agency can…
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Influence Weekly The Takeaway #80
BuyMeACoffee to get updates on where I’m drinking coffee. The Best Thing Mary Meeker’s annual Internet Trends Report 2019Why does this matter to Influencer Marketing? Because we're all working on the internet. * Internet ad spending accelerated in the US, up 22 percent in 2018. * Americans are...
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Talking Points: Influence Weekly #79
Talking Points is a new format of podcast. I, the editor, hand over the commentary to a company with at least 2 readers working together. You the listener get insights from inside the industry. What’s the reaction to the news? What are we learning day to day? This week’s guests are Harry and Esme...
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The Takeaway -Influence Weekly #79: 25% of Your Budget
The Best Thing: Creator Growth Lab An all-purpose tool to track your growth. I’m creating this for influencers, creators, anyone who wants to growth hack their way to more fans. This is the ultimate growth hacker tracker. Part growth tracker, part School. Not only can you track what you do, you…
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Audio: Influence Weekly #78: QVC, Daniel Wellington, Sephora, Shopbop
The original newsletter sent on Friday May 31st can be found here. The Countdown Case Study: How Daniel Wellington is still top of the influencer marketing game.Their strategy: Freebies, Hashtags, Discounts, and Daily Competitions. It’s the most-mentioned brand mentioned in influencer posts using...
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Influence Weekly #77:The Takeaway - 2 Influencer Surveys
The Best Thing Jen Selter launches a protein bar. The Countdown Julius and Lippe Taylor's State of Influencers Report 2019 In answer to “When working with brands, what’s the biggest challenge?” 52% of all respondents selected “Negotiating value exchange.” The good news is that just 18% felt…
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Influence Weekly #76 - The Takeaway Audio Version
Caution: Strong, adult language in this episode. The Countdown Here's What's Driving Digital Purchases Half (52%) of those surveyed who use social media said they have clicked on an influencer's post. Nearly a third of those (31%) have then gone on to buy the item It’s Official, my Instagram...
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Issue 75 - Audio Version
I go through Issue 75, The Big Thing, the Countdown and What’s Not in the Newsletter. Enjoy this audio Version. Tell me what you think. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit influenceweekly.substack.com
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ABOUT THIS SHOW
The audio version of the weekly newsletter Influence Weekly.
influenceweekly.substack.com
HOSTED BY
Influence Weekly
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Frequently Asked Questions
How many episodes does Influence Weekly have?
Influence Weekly currently has 48 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Influence Weekly about?
The audio version of the weekly newsletter Influence Weekly. influenceweekly.substack.com
How often does Influence Weekly release new episodes?
Influence Weekly has 48 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Influence Weekly?
You can listen to Influence Weekly on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Influence Weekly?
Influence Weekly is created and hosted by Influence Weekly.
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