Influencer Marketing in 2025: What Creators & Brands Need to Know #251 episode artwork

EPISODE · May 22, 2025 · 13 MIN

Influencer Marketing in 2025: What Creators & Brands Need to Know #251

from Influencer Confidential · host Sidewalker Daily

As an influencer, creator, brand, or even just someone who’s nosy about the influencer space (hi, same 👋), staying on top of what’s really happening in our industry is non-negotiable!That’s why in this episode, I’m breaking down Collabstr’s 2025 Influencer Marketing Report, so you don’t have to comb through it alone. We're diving deep into key stats, trends, platform insights, niche breakdowns, creator earnings, and what it all means for your next move.From how much the industry is now worth ($22B!) to the rise in UGC demand, to why AI is both exciting and a little scary... I’m walking you through it all.Better get your pen and paper ready! Let's digest it all together.📑 Collabstr’s Full Report: https://collabstr.com/2025-influencer-marketing-report💻 Free Brand Deals Training: https://sidewalkerdaily.com/brand-deals-training/🤩 Ready To Level Up? Speak with Our Success Manager: https://bit.ly/43s00OJ 👉 Book A Call: https://sidewalkerdaily.com/coaching-influencers-creators/🌟 Best-Selling Pitching to Brands Mastercourse: https://sidewalkerdaily.com/ptbm/🎁 Free Gift For Influencers & Creators: https://sidewalkerdaily.com/influencer-business-resources/🛒 Shop our Amazon Store 🛒: https://www.amazon.com/shop/sidewalkerdailyThis episode can also been seen on YouTube: https://youtu.be/ekGYsASSfRk

As an influencer, creator, brand, or even just someone who’s nosy about the influencer space (hi, same 👋), staying on top of what’s really happening in our industry is non-negotiable!That’s why in this episode, I’m breaking down Collabstr’s 2025 Influencer Marketing Report, so you don’t have to comb through it alone. We're diving deep into key stats, trends, platform insights, niche breakdowns, creator earnings, and what it all means for your next move.From how much the industry is now worth ($22B!) to the rise in UGC demand, to why AI is both exciting and a little scary... I’m walking you through it all.Better get your pen and paper ready! Let's digest it all together.📑 Collabstr’s Full Report: https://collabstr.com/2025-influencer-marketing-report💻 Free Brand Deals Training: https://sidewalkerdaily.com/brand-deals-training/🤩 Ready To Level Up? Speak with Our Success Manager: https://bit.ly/43s00OJ 👉 Book A Call: https://sidewalkerdaily.com/coaching-influencers-creators/🌟 Best-Selling Pitching to Brands Mastercourse: https://sidewalkerdaily.com/ptbm/🎁 Free Gift For Influencers & Creators: https://sidewalkerdaily.com/influencer-business-resources/🛒 Shop our Amazon Store 🛒: https://www.amazon.com/shop/sidewalkerdailyThis episode can also been seen on YouTube: https://youtu.be/ekGYsASSfRk

NOW PLAYING

Influencer Marketing in 2025: What Creators & Brands Need to Know #251

0:00 13:02

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Psychos with Ryan Williams Ryan Williams This is a podcast on healthcare, trauma, and the future of mental health.On Psychos, Ryan welcomes storytellers, researchers, comedians, actors, teachers, writers, musicians to discuss their relationship with their health. Ryan's conversational interview style gives guests a place to discuss how they are connected to their health, which will be completely new to listeners. We also have a few breathwork classes, and some older episodes from Ryan's old Influencer Economy podcast. You can follow the podcast on iTunes, Spotify, Stitcher, or anywhere else you listen to podcasts. The Business Of Influence Karan White Being an influencer is no longer just a hobby or a side gig. It’s now a legitimate career and this has given rise to a new industry with its own set of challenges, but also so much opportunity. Despite the growth of the industry, there is a notable absence of established career paths and professional training available, which is why I’ve created this podcast. Each Tuesday, I’ll help you learn with confidence the tried and tested strategies that have generated millions in revenue for my clients across the globe. This podcast is dedicated to helping influencers navigate the business side of things, providing insights and guidance on everything from contracts and negotiations to branding and marketing. I believe that by sharing knowledge and experience, I can help you build a sustainable long-term career in the industry with secure and stable income streams.Stay tuned for solo episodes on all things brand partnerships, product development, media, and publishing, all through the len IMpulse - The Influencer Marketing Podcast Phyllo Welcome to IMpulse - The Influencer Marketing Podcast, hosted by Prateek Panda of Phyllo. We talk to the best and brightest in influencer marketing to hear their stories and share their experience, creating meaningful and engaging conversations that provoke, educate and inspire. Channel Business Podcast with Hanne Hanne Nuutinen Welcome to the Channel Business Podcast with Hanne!In these Channel Business Podcast -episodes and stories, You will hear, learn and get to grab valuable tips from amazing leaders, role models, and entrepreneurs around the world from various industries, who have been through struggles, risen above, and seen the world from many sides to succeed in business and have joy in their life. We will talk about all facets of life, and what is truly essential in channeling business forward. I’m your Channel Business Podcast host Hanne Nuutinen, Global Business Influencer, Mentor, and Speaker, On a mission to share experiences, encourage and inspire leaders like you and empower women to take the next step forward. Channeling possibilities beyond impossible, locally and globally.

Frequently Asked Questions

How long is this episode of Influencer Confidential?

This episode is 13 minutes long.

When was this Influencer Confidential episode published?

This episode was published on May 22, 2025.

What is this episode about?

As an influencer, creator, brand, or even just someone who’s nosy about the influencer space (hi, same 👋), staying on top of what’s really happening in our industry is non-negotiable!That’s why in this episode, I’m breaking down Collabstr’s 2025...

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

Can I download this Influencer Confidential episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!