Innovation and Trends at Natural Products Expo West

Food and drink experts at Mintel discuss key innovative products and trends observed at the Natural Products Expo West. They explore the rise of hydration-focused products, the impact of upcycled ingredients, and the evolving snacking landscape. Listen to find out more about innovative cooking solutions, emerging flavors, and the importance of community and provenance in food products.Download Mintel's FREE 2025 Global Food and Drink Trends and get in touch with our Consultants to learn about how the trends apply to your brand.Head over to Mintel’s LinkedIn and let us know which innovative products caught your attention at Natural Products Expo West. Don't forget to visit mintel.com to become a member of our free Spotlight community.Host: Lynn Dornblaser, Client Advisor, Mintel.Guests: Stephanie Mattucci, Director, Mintel Food and Drink.