Inside MKBHD's Eye-Opening Ridge Deal

Subscribe to The Publish Press On February 22, Marques Brownlee announced that he's joining accessories company Ridge (known best for its primary product, the Ridge Wallet) as chief creative partner and a member of Ridge’s six-person board. To hear more about how the deal came together, Publish Press writer Nate Graber-Lipperman called up Sean Frank, the CEO of Ridge. You can listen to their conversation on Ridge's goals in becoming a "creator-led brand"—and why Marques signed on instead of building a product company himself. Plus: Stick to the end to hear Colin and Samir's thoughts on what this moment means for our industry. Read Nate's Article in the Publish Press Learn more about your ad choices. Visit megaphone.fm/adchoices