"Ironia Digitale" con Mattia Marangon UGOLIZE [Future-Ready!]

from That's Y - Generazioni al Lavoro! · host Giulio Beronia

🤡 Perché con una risata si può dire tutto? 🤳🏼La leggerezza è l’antidoto a bad news e fake news anche nel mondo del lavoro?🎙️Con Mattia Marangon, founder di Ugolize, intraprendiamo un percorso tra ironia e comicità digitale per individuare i meccanismi e gli stili comunicativi social, le interpretazioni e il coinvolgimento tra giovani e adulti.📱I social si prendono troppo sul serio, prendiamo troppo sul serio i social o sono i social a prenderci sul serio? Il potere comunicativo delle vignette e della comicità aiutano a far emergere le tematiche sociali più sentite, a partire dai temi del lavoro e della ricerca di autenticità nel mondo reale.✍️Lo storytelling modifica i suoi stili e si rinnova cercando strade sempre più efficaci per il coinvolgimento di Gen Z da parte di brand ed employer brand, mixando nel modo giusto serietà e intrattenimento.Approfondimenti: https://ugolize.com/ SPECIAL GUEST PLAYLIST (https://spoti.fi/2Mr6bfk )La canzone suggerita da Mattia: "It was a good day" di Ice Cube (www.youtube.com/watch?v=LcF2KUJVdLE)FOLLOW ME! -------------> https://zaap.bio/thatsY IG: www.instagram.com/giulio_thatsyLinkedIn: www.linkedin.com/in/giulioberonia FB: www.facebook.com/ThatSyouth

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This episode was published on March 25, 2024.

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