Is "Culture Fit" Killing Diversity in Hiring with Theo Smith episode artwork

EPISODE · Jun 25, 2026 · 31 MIN

Is "Culture Fit" Killing Diversity in Hiring with Theo Smith

from The Marketing Rules Podcast · host ThinkinCircles Ltd

In this episode of the Marketing Rules Podcast, James is joined by Theo Smith, one of the leading voices on neurodiversity, inclusion and workplace design.Theo has spent more than 17 years working across recruitment, talent acquisition, recruitment marketing and HR technology. Today, he helps organisations understand how hiring processes, workplace systems and company cultures can unintentionally exclude talented people.They discuss:Why recruitment processes often lose great candidates before they even applyThe problem with "culture fit" hiringHow organisations can create more inclusive hiring experiencesThe impact of AI on recruitment and talent attractionWhy neurodiversity has become such an important workplace conversationThe difference between fixing people and fixing systemsHow employers can attract talent in an AI-driven worldWhether you're a recruiter, talent acquisition leader, hiring manager or business owner, this conversation will challenge how you think about hiring and workplace performance.The Marketing Rules Podcast is sponsored by Smart Sifty⁠⁠⁠⁠smartsifty.com⁠⁠⁠⁠#MarketingRules#TheVoiceOfRecruitmentMarketing⁠To connect with Theo:⁠https://www.linkedin.com/in/theosmithuk/Learn more about James and ThinkinCircles:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠⁠⁠⁠⁠

In this episode of the Marketing Rules Podcast, James is joined by Theo Smith, one of the leading voices on neurodiversity, inclusion and workplace design.Theo has spent more than 17 years working across recruitment, talent acquisition, recruitment marketing and HR technology. Today, he helps organisations understand how hiring processes, workplace systems and company cultures can unintentionally exclude talented people.They discuss:Why recruitment processes often lose great candidates before they even applyThe problem with "culture fit" hiringHow organisations can create more inclusive hiring experiencesThe impact of AI on recruitment and talent attractionWhy neurodiversity has become such an important workplace conversationThe difference between fixing people and fixing systemsHow employers can attract talent in an AI-driven worldWhether you're a recruiter, talent acquisition leader, hiring manager or business owner, this conversation will challenge how you think about hiring and workplace performance.The Marketing Rules Podcast is sponsored by Smart Sifty⁠⁠⁠⁠smartsifty.com⁠⁠⁠⁠#MarketingRules#TheVoiceOfRecruitmentMarketing⁠To connect with Theo:⁠https://www.linkedin.com/in/theosmithuk/Learn more about James and ThinkinCircles:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thinkincircles.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.themarketingrules.com/⁠⁠⁠⁠⁠⁠⁠

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Is "Culture Fit" Killing Diversity in Hiring with Theo Smith

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This episode was published on June 25, 2026.

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In this episode of the Marketing Rules Podcast, James is joined by Theo Smith, one of the leading voices on neurodiversity, inclusion and workplace design.Theo has spent more than 17 years working across recruitment, talent acquisition, recruitment...

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