EPISODE · Aug 13, 2022 · 8 MIN
Is opinion polling broken?
from More or Less · host BBC Radio 4
The opinion polling industry’s reputation has taken a battering in recent years, as high profile slip-ups in the US presidential election exposed frailties. So should we write them off? Not according to Economist data journalist G Elliot Morris, who’s written a book called Strength in Numbers: How Polls Work and Why We Need Them.Presenter: Tim Harford Producer: Jon Bithrey Editor: Richard Vadon Programme Coordinator: Brenda Brown Sound Engineer: Rod Farquhar
What this episode covers
The opinion polling industry’s reputation has taken a battering in recent years, as high profile slip-ups in the US presidential election exposed frailties. So should we write them off? Not according to Economist data journalist G Elliot Morris, who’s written a book called Strength in Numbers: How Polls Work and Why We Need Them.Presenter: Tim Harford Producer: Jon Bithrey Editor: Richard Vadon Programme Coordinator: Brenda Brown Sound Engineer: Rod Farquhar
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Is opinion polling broken?
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