EPISODE · Nov 13, 2025 · 8 MIN
It’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads
from Search Engine Roundtable Podcast · host Barry Schwartz
Today we covered Google search results get heated again, with more volatility. Google updated its review structured data documents. Google is rolling out Ads Advisor and Analytics Advisor. Google Ads tests importing from X and social campaigns. Google rolls out brand inclusions for standard shopping campaigns.0:00 - Introduction1:00 - Google ranking volatility1:29 - Google review schema clarification1:56 - Google Ads Advisor & Analytics Advisor 4:47 - Google Ads import test for X and social campaigns7:07 - Google brand inclusions for standard shopping campaigns8:38 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.
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It’s New 11/13: Google heated, Ads Advisor rolls, imports from X ads and more Google Ads
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