It’s New 2/2: Google AI reports not coming, no comment on volatility, endorsements on Google Ads, ChatGPT ads in source code episode artwork

EPISODE · Feb 2, 2026 · 11 MIN

It’s New 2/2: Google AI reports not coming, no comment on volatility, endorsements on Google Ads, ChatGPT ads in source code

from Search Engine Roundtable Podcast · host Barry Schwartz

Today we covered how Google’s John Mueller hinted (I mean commented) that AI visibility reports might come to Google Search Console. Google won’t share any insight into why there is a lot of Google volatility and there was volatility late last week into the weekend. Google is testing third-party endorsements on search ads. OpenAI is prepping the ChatGPT code base to serve ads. Google seems to be showing more ads on the local pack.0:00 - Introduction1:58 - Google AI visibility reports may be coming3:09 - Google won’t share insights into Google volatility 3:51 - Google search ranking volatility into the weekend4:43 - Google Ads with third-party endorsement test7:34 - OpenAI preps ChatGPT’s source code for ads8:35 - Google serving more ads in local packs10:11 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It’s New 2/2: Google AI reports not coming, no comment on volatility, endorsements on Google Ads, ChatGPT ads in source code

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