It’s New 3/26: AI Overviews in EU, Google Ads double serving impact & core movement

Today we discussed how the Google March 2025 core updates tail end is heating up.  Google expanded AI Overviews in more EU regions.  Google Ads new double serving test does impact CTR and impression reporting.  Google Ads is testing new call and support options. 0:00 - Introduction1:06 - Google March core update tail end volatility1:54 - Google AI Overviews now in EU regions2:28 - Google Ads double serving CTR and impression impact3:54 - Google Ads new support options5:20 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.