It’s New 4/8: Google AI Mode, map spam, linking to self, merchant report, AIO grows & TikTok ad spend

Today we covered Google AI Mode gaining image uploads and multimodal capabilities. Google Maps blocked tons of spam, but was it too much.  Google’s things to know and people also ask linking back to itself.  Google Search Console updates the merchant opportunities report.  Google AI Overviews growth across all tracking tools.  Advertisers are pulling back from TikTok. 0:00 - Introduction1:36 - Google AI Mode images2:14 - Google Maps spam report3:47 - Google things to know and PAA linking to itself4:51 - Google Merchant opportunities report5:15 - Google AI Overviews continues to grow7:41 - Advertisers pull back from TikTok9:00 - More Semrush data on ChatGPT9:49 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.