It's New 5/6: Google Improves Links In AI Experiences, ChatGPT Ad Manage Officially Live, UCP-checkout expands episode artwork

EPISODE · May 6, 2026 · 14 MIN

It's New 5/6: Google Improves Links In AI Experiences, ChatGPT Ad Manage Officially Live, UCP-checkout expands

from Search Engine Roundtable Podcast · host Barry Schwartz

Today we covered breaking news that links and citations were updated in Google AI Mode and AI Overviews.  OpenAI officially launched ChatGPT Ads ad manager self serve, you can sign up in the US. Google expands UCP-powered checkout to core search.  Google Search tests letting searchers pick the Gemini 3 model.0:00 - Introduction1:05 - Google AI Overview and AI Mode link citation updates6:43 - ChatGPT Ad Manager is officially live10:25 - Google expands UCP-powered checkout to core search11:52 - It’s New Slogan: Putting The New In Search News, Unless It Is Not13:20 - Google Search with Gemini 3 options14:10 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It's New 5/6: Google Improves Links In AI Experiences, ChatGPT Ad Manage Officially Live, UCP-checkout expands

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