It’s New 6/11: Google employee buyouts, removal-system update, unrelated content and Microsoft Ad reporting

Today we covered Google’s new voluntary buyout program.  Google updated its removal-based demotion system.  Google warned about unrelated content on your site.  Microsoft Advertising has a new report builder and more. YouTube is testing 30-second non-skippable ads. 0:00 - Introduction1:59 - Google buy out program4:54 - Google removal based demotion system small but mighty update6:11 - Google on unrelated content7:08 - Microsoft Advertising new report builder and more9:23 - YouTube 30-second non-skippable ads10:31 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.