It’s New 7/3: Zero click search is way up since Google AI Overviews and more news episode artwork

EPISODE · Jul 3, 2025 · 7 MIN

It’s New 7/3: Zero click search is way up since Google AI Overviews and more news

from Search Engine Roundtable Podcast · host Barry Schwartz

Today we covered  Similarweb data says zero click search is way up since AI Overviews were introduced. Google’s people also ask is showing AI Overviews 12% or of the time, says AlsoAsked.  Google Ads is rolling out AI Max search match type in the search term report. 0:00 - Introduction0:37 - Google zero click is up a lot3:06 - Google people also ask showing AI Overviews 12% of the time5:22 - Google Ads AI Max search match type report 7:03 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It’s New 7/3: Zero click search is way up since Google AI Overviews and more news

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