It's New 8/19: Google 2026 spam update, Google branded searches and ChatGPT Ads in Europe

Today we covered that Google unleashed the August 2026 spam update and no, the volatility we saw prior was not this spam update. Google updates Branded searches conversion measurements. OpenAI is expanding ChatGPT Ads to 31 European regions. 0:00 - Introduction1:26 - Google August 2026 spam update2:26 - Google does not wait to announce updates4:42 - Google updates Branded searches conversion measurements 6:23 - OpenAI expanding ChatGPT Ads to European markets9:27 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.