It’s New 8/26: Google AI Mode to push clicks, Microsoft Ads labels response and appeals episode artwork

EPISODE · Aug 26, 2025 · 10 MIN

It’s New 8/26: Google AI Mode to push clicks, Microsoft Ads labels response and appeals

from Search Engine Roundtable Podcast · host Barry Schwartz

Today we covered Google’s Robby Stein saying AI Mode will test encouraging more clicks from the answers.  A new report says traditional search is not declining. Microsoft Advertising responds to it testing almost invisible sponsored labels. And Microsoft spoke about suspensions and appeals dos and don’ts.  0:00 - Introduction1:04 - Google AI Mode to now encourage clicks3:48 - Traditional search is not declining 5:12 - Microsoft Advertising on its invisible sponsored labels8:08 - Dos and Don’ts of Microsoft Advertising appeals and suspensions9:57 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Episode metadata supplied by the publisher feed · Published Aug 26, 2025

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It’s New 8/26: Google AI Mode to push clicks, Microsoft Ads labels response and appeals

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