It's New 9/10: Google ranking factors, ad measurement updates, Google Ads bait and switch and Google Maps photo scams episode artwork

EPISODE · Sep 10, 2026 · 13 MIN

It's New 9/10: Google ranking factors, ad measurement updates, Google Ads bait and switch and Google Maps photo scams

from Search Engine Roundtable Podcast · host Barry Schwartz

Today we covered a new survey on the most important ranking factors for Google Search. Google has new advertising measurement updates.  ChatGPT Ads seems to be disallowing AI service on its platform. Google may be scamming advertisers into spending more through ad credits.  Google Maps contributor scams are coming up via photos posted with fraud phone numbers.0:00 - Introduction1:14 - Google ranking factors survey3:49 - Google advertising measurement updates4:41 - ChatGPT Ads disallowing AI service ads5:32 - Bait and switch with Google Ads credits7:58 - Google Maps contributor photo phone number scam13:16 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It's New 9/10: Google ranking factors, ad measurement updates, Google Ads bait and switch and Google Maps photo scams

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