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It's Not the Lattes. It's the Math.

An episode of the Modern Craftsman podcast, hosted by Modern Craftsman, titled "It's Not the Lattes. It's the Math." was published on November 13, 2025 and runs 28 minutes.

November 13, 2025 ·28m · Modern Craftsman

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Tyler tears into the "stop buying lattes" take and runs the numbers that actually break buyers and clients. The squeeze lands on builders too - changing bids, quality, and what projects even pencil out.

Show Notes: 

00:00 The meme and why it's off
04:00 Life costs vs "coffee" costs
06:30 1981 starter home vs today's code & specs
07:25 Rates, prices, and the real math
10:35 How this hits builders and quality
12:05 Healthcare, childcare, and budgets
13:45 Remodel numbers that don't work
16:10 Myths Tyler hears vs reality on site
20:00 The human toll and what needs to change
27:50 Wrap-up

Video Version: 
https://youtu.be/qJxBE_2G6t4

 

Partners: 

Andersen Windows

Buildertrend

Harnish Workwear 

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Modern Arizona Attorney Billie Tarascio Brought to you by Arizona Divorce Attorney Billie Tarascio of Modern Law, and the Modern Divorce Navigator, our mission is to help all families navigate life and law in Arizona. The Modern Pain Podcast Modern Pain Care The Modern Pain Podcast helps clinicians and patients better understand and treat pain. We bring clinicians, researchers, and patients together. Our focus is on returning the patient's voice back to healthcare. Brought to you by Modern Pain Care.  Modern Marketing Podcast Adam Erhart Modern Marketing is a weekly podcast hosted by digital marketing consultant, Adam Erhart, that shares a variety of proven and effective marketing tactics, tools, tips, and strategies to immediately help you take your business to the next level. From foundational marketing principles to the most current and cutting edge strategies and approaches available, Modern Marketing is all about helping you fill up your business with high quality leads, customers, and sales, increase your market share, and helping you build massive goodwill and brand awareness in your industry. Learn how to make online marketing, social media, paid traffic, email marketing, funnels, and automation work for your business. Modern Chiropractic Mastery Dr. Kevin Christie Modern and Ethical marketing strategies, without the huge price tag of most resources in the industry. This show will be a mix of topic-based podcasts and some interviews with some of the industry leaders in chiropractic, marketing, and business strategy.
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