Ivan Lawrie - The truth about your toast: Why 75% of our bread is made from imported grain (and how to change it)

from CountryWide CONNECT · host CountryWide Media

This episode features Ivan Lawrie, General Manager Operations, Foundation for Arable Research discussing the surprising reality that roughly 75 percent of New Zealand’s bread wheat is imported, the launch of the NZ Grown Grains certification mark, and why consumers may need to start asking where their toast actually comes from. CountryWide CONNECT with Andy Thompson & Sarah Perriam-Lampp is our daily rural show livestreamed from 11am-1pm. Visit https://country-wide.co.nz/connect/ on how to watch / listen.See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published May 21, 2026

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Ivan Lawrie - The truth about your toast: Why 75% of our bread is made from imported grain (and how to change it)

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