Jak sztuczna inteligencja zmienia rynek reklamy - 8:10

Q: How long is this episode of 8:10?

This episode is 25 minutes long.

Q: When was this 8:10 episode published?

This episode was published on January 16, 2025.

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Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

What this episode covers

Sebastian Ogórek rozmawia z Pawłem Galą, prezesem agencji mediowej Wavemaker Polska, o tym, jak AI zmienia branżę marketingową i dlaczego Polacy uprawiają patriotyzm zakupowy. Dlaczego obecnie tworzone reklamy słabiej zapadają w pamięć? Czy TikTok zrewolucjonizował rynek reklamy? Czy używanie botów na platformach społecznościowych wpłynie na reklamodawców? Jak się rozwija trend cyber influencerów? Więcej podcastów na: https://wyborcza.pl/podcast. Piszcie do nas w każdej sprawie na: [email protected].

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