Jake Hardy: From Pot-Washing to Building Football’s Most Disruptive Boot Brand

What does it really take to build a football brand from nothing?For today’s episode, we sat down with Jake Hardy, the founder and CEO of Sokito, one of football’s fastest-growing sustainable boot companies. His story isn’t glamorous. It’s raw, risky, and built on sacrifice most people will never see.This conversation changed how I think about entrepreneurship, sustainability, and what success actually costs.Listen to the full episode with Jake Hardy below:Spotify: https://open.spotify.com/show/5acio7AdrIGnrGU7pXgrv2Apple Podcast: https://podcasts.apple.com/gb/podcast/power-and-purpose-podcast/id1838671753Youtube: https://www.youtube.com/@listenpowerandpurposeSokito: https://www.sokito.com