Jamie Grenney Talks Next Generation Marketing Automation

In this Marketing Over Coffee: A Special Interview with Jamie Grenney of Infer! Direct Link to File Brought to you by our sponsors, MarketingProfs and Infer What does a predictive marketing vendor do? Riding the Salesforce.com rocket It started with a Sabbatical... Learn from over a dozen of the best and brightest instructors in the world at MarketingProfs Marketing Writing Bootcamp. You’ll get tons of great writing tips, new techniques for enhancing your writing style, and will learn to write with a relentless focus on your audience. Visit http://mprofs.com/coffee and use promo code COFFEE when you enroll to save $200 on Marketing writing bootcamp. Plus, you’ll get over $1,000 worth of Marketing Profs seminars, classes, and video tutorials, free – just for registering! 5 Most important points to consider when choosing a predictive marketing solution What other types of scoring do you roll out after the basics are set up? The latest on 3rd party data to signal intent Most common mistakes people make when wanting to roll these types of campaigns out The challenge of selling a sales tool to sales people Stop wasting time with bad leads. Use Infer for predictive scoring to automatically recognize high-potential marketing qualified leads. Check out predictive scoring yourself. Head over to www.infer.com/moc, and watch how with just an email address Infer can uncover thousands of signals about you and your company to determine if you’re a good fit for a product. Score +80 and you’ll be entered to win a pair of custom Nike running shoes. Predict winners, with Infer. Apple Music Wearables and Big Data Check us out on LinkedIn: John and Chris. Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.