Jason Keath Pleads The Case for More Bad Ideas! episode artwork

EPISODE · Jun 6, 2025 · 28 MIN

Jason Keath Pleads The Case for More Bad Ideas!

from Marketing Over Coffee

In this Marketing Over Coffee: Author Jason Keath talks with us about his new book on how to get more effective in being creative! Direct Link to File Why is one of the best known social media strategists writing a book on creativity? How to be more creative is not part of the standard academic tracks for artists, this is a huge gap. Where did brainstorming come from? Using interventions to make creativity an active process, not passive. Happy collisions - when your expertise brushes up against life. This explains the power of cities. 8:36 - 10:16 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Categories of constraints Michelangelo pushing through constraints to sculpt David Incubation and incubation are critical Group to solo ideation and back MacGyvering it MurderBot Buy The Case for More Bad Ideas 12 Hours of instruction in the 2 Day AI Bootcamp Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

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Jason Keath Pleads The Case for More Bad Ideas!

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