EPISODE · Jul 17, 2023 · 13 MIN

Jenn Atkins

from Conversations with MarTech · host MarTech

In this episode of the MarTech.org podcast, Jenn Atkins, Dun & Bradstreet’s CMO, and Kim Davis, editorial director at MarTech, discuss how marketing leaders have evolved and how changes in technology – AI and data in particular – have not blurred the vision of keeping the customer at the center of it all.Tune into the podcast and learn:● The importance of a solid data foundation for customer experience.● Marketing's evolving role in shaping CX.● How to keep up with emerging technologies like generative AI like ChatGPT.This podcast is produced by MarTech, a Third Door Media property.

What this episode covers

In this episode of the MarTech.org podcast, Jenn Atkins, Dun & Bradstreet’s CMO, and Kim Davis, editorial director at MarTech, discuss how marketing leaders have evolved and how changes in technology – AI and data in particular – have not blurred the vision of keeping the customer at the center of it all. Tune into the podcast and learn: ● The importance of a solid data foundation for customer experience. ● Marketing's evolving role in shaping CX. ● How to keep up with emerging technolog...

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How long is this episode of Conversations with MarTech?

This episode is 13 minutes long.

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This episode was published on July 17, 2023.

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