EPISODE · Feb 6, 2013 · 10 MIN
Jeremy Epstein - The World's Most Social Brands
from 30 in 30 · host 30 in 30
Discussion Hightlights 00:10 Internal staff responsible for external marketing 03:50 25 most social enterprise brands (eBook) 05:45 Series 'B' funding for $15M for Sprinklr 07:00 Three to five year vision for social media and corporate integration Jeremy and I worked together on a campaign a few years back that made internal employees of a company responsible for the messaging that was coming out of the back office. Secretaries, HR, accounting, finance... all were responsible for disseminating information to everyone they touched as part of their everyday work process. Listen as Jeremy gives some examples of how this works and how you might incorporate the ideas into your company. He is extending some of those ideas as he works daily with some of the largest brands in the world: Samsung, Sears, Virgin America, Dell, Cisco. His new eBook, "Best Practices from the World's Most Social Big Brands", is available for download on his site. Take a listen, download the eBook and then start creating your own, internal social campaign. External Resources About Jeremy: http://www.sprinklr.com/about-sprinklr/leadership-team/ Blog: http://www.sprinklr.com/social-scale-blog/ Sprinklr: http://www.sprinklr.com/ The World's Most Social Brands (download): http://connect.sprinklr.com/acton/fs/blocks/showLandingPage/a/4248/p/p-000a/t/page/fm/0
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Jeremy Epstein - The World's Most Social Brands
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