Jody Devere - Ask Patty, Automotive Advice for Women

 Roger McManus, “Therapist for the Entrepreneurially Insane”  Roger McManus has coached, funded, counseled and published for entrepreneurs. As a serial entrepreneur himself, he has garnered the wisdom of dozens of advisers and gathered years of experiences in an effort to develop a clear picture of the entrepreneurial mindset.   Roger has had the rare opportunity to see inside businesses resulting in the conclusion that many call themselves entrepreneurs, but few truly achieve the levels of freedom that the title should imply.  Roger has been recognized by the SBA as Media Advocate of the Year and elected to the White House Conference on Small Business. The Entrepreneurial Insanity series explores The Objective of business ownership: Freedom for the owner not to work in the business, but to have time to expand the business or expand personally. Since the owner cannot  be sold with the business, it is owner’s freedom thatgives the business a greater value.  His book new, Entrepreneurial Insanity in the Tire Business: When Doing the Same Things Do Not Produce Different Results, It’s Time to Do Different Things!  Julie Scroggins. Julie Scroggins is Vice President and CFO of family built and owned Waukegan Tire and Supply Company, Inc., headquartered in Waukegan, Illinois. Besides being THE Tire and Wheel Experts throughout Northern Illinois, Chicago, and Milwaukee, Waukegan Tire has earned a reputation of community partner, philanthropist and trusted leader in the tire industry for over 40 years due to Julie’s vision. Topics:  1. Tire Business insanity as it relates to serving women. Referencing Entrepreneurial Insanity in the Tire Business book by Roger McManus.  2. Marketing and advertising to women in the tire industry. Get it right.  3. Julie will discuss Tire tips for women.