John Jacobs, Inventor & former Owner, Inside Edge & Reliable Racing

This conversation explores the history and evolution of Inside Edge and Reliable Racing, detailing the journey of the family business from its origins to its current state. The discussion highlights innovations in ski racing equipment, the transition of leadership, and the ongoing contributions to the ski industry. It also touches on the changing landscape of ski racing, the financial challenges faced by athletes, and personal reflections on life and business.(We apologize for the poor sound quality due to recording on location in the back of the shop. The stories we discuss are so good, we still needed to get this episode to you!)Key TakeawaysThe origins of Inside Edge and Reliable Racing date back to the 1960s.The business evolved from a ski shop to a significant player in the ski racing equipment market.Innovations in ski racing equipment have been a hallmark of the business.Leadership transitioned in 2000, with a focus on product development and innovation.The company was sold in 2017, continuing its legacy under new ownership.The ski racing landscape is changing, with new opportunities for athletes.Skiing and ski racing have become increasingly expensive for families.The American dream is reflected in the success of family-run businesses.Personal experiences in the ski industry highlight the importance of community and relationships.Retirement does not mean stepping away from the industry; ongoing contributions are vital.More Information Inside EdgeReliable Racing