Kai Cowell on Flavor, Wellness, and Entrepreneurship | Covert Code | EP 108 episode artwork

EPISODE · Mar 20, 2026 · 36 MIN

Kai Cowell on Flavor, Wellness, and Entrepreneurship | Covert Code | EP 108

from The Covert Code

How do you build a brand that stays authentic while growing over time? In this episode of The Covert Code Podcast, Anna Covert sits down with Kai Cowell, founder of Kai Spices, to talk about entrepreneurship, wellness, and building a purpose-driven brand. Kai shares the story behind her spice company, the inspiration behind her blends, and the lessons she’s learned from years of building a business rooted in authenticity and flavor. In this episode we discuss: • How Kai Cowell built Kai Spices • The connection between flavor and wellness • Why authenticity matters in building a brand • Lessons from years of entrepreneurship • How passion can turn into a lasting business If you’re interested in entrepreneurship, food, or building a brand with purpose, this episode is full of inspiration. 📖 GET THE BOOK: The Covert Code – Mastering the Art of Digital Marketing Amazon: https://rb.gy/wrht8 Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri ✨ CONNECT WITH KAI COWELL Website: https://kaispices.com/ Facebook: https://www.facebook.com/kaispices808 Instagram: https://www.instagram.com/kaispices808/ Pinterest: https://www.pinterest.com/kaispices808/ 🎧 LISTEN ON ALL PLATFORMS Spotify: https://open.spotify.com/show/0UcnL4g4J2DckqMpZg4DdB Apple Podcasts: https://podcasts.apple.com/us/podcast/the-covert-code/id1733326615 Amazon Music: https://music.amazon.com/podcasts/d15bb709-a4df-43bb-9284-9e479c8574a7/the-covert-code iHeart Radio: https://www.iheart.com/podcast/269-the-covert-code-269144900/ YouTube Music: https://music.youtube.com/channel/UCSU2Anqu1_yzb_D6IFd7i_Q 🌐 FOLLOW THE COVERT CODE Website: https://thecovertcode.com/ Instagram: https://www.instagram.com/covertcodeofficial Facebook: https://www.facebook.com/thecovertcode LinkedIn: https://www.linkedin.com/company/covert-code-official/ 📚 ABOUT HOST ANNA COVERT Anna Covert is the host of The Covert Code Podcast and author of The Covert Code – Mastering the Art of Digital Marketing and The Solar Coaster. With over two decades of experience in digital marketing and business strategy, Anna has worked with top-tier companies like Microsoft, Apple, and IBM and leads Covert Communication, Hawaii's largest digital agency. Through The Covert Code Podcast, Anna interviews industry leaders, innovators, and entrepreneurs to share insights on business growth, leadership, and the strategies that drive success. ANNA'S WEBSITES The Covert Code: https://thecovertcode.com/ Anna Covert: https://annacovert.com/ Covert Communication: https://covertcommunication.com/ Reactium: https://reactium.io/

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Kai Cowell on Flavor, Wellness, and Entrepreneurship | Covert Code | EP 108

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