Keep Educating Your Customers, with Lauren Lynch

In this episode Benji talks to Lauren Lynch , the Director of Marketing at Set Solutions. Discussed in this episode: Pivoting from field marketing to content marketingHow customers should directly inform your content strategyPutting together a customer advisory board Sponsors: If you’re hiring, you need Indeed. Sign up and get a $75 credit to sponsor your first job for better visibility, more applications and quicker hiring times. Stay in control with payment billing options, no long term contracts, pay for only what you need and pause spending at any time.*Claim Your Credit  *Sponsored Job credit offers available only for new U.S. accounts posting a job that expires one year after account creation. Upon expiration of credits, users are charged based on their Sponsored Job budget. Terms, conditions, and quality standards apply.