Killer Growth Strategies for Veteran-Owned CPG Brands with Dr. James Richardson, Author of Ramping Your Brand: How To Ride The Killer CPG Growth Curve

from Dog Whistle Branding · host Mike Steadman, Dr. James Richardson

Today on the show, I’m joined by Dr. James Richardson, author of the book, Ramping Your Brand: How To Ride The Killer CPG Growth Curve. Dr. Richardson comes from an academic background. He holds a PHD in Anthropology, bringing strong research and data to support his growth strategies. Together we have a great discussion on the CPG space and how veteran entrepreneurs should think about operating within it, especially those that are undercapitalized. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Purchase his book here: https://amzn.to/3RM86vd

Episode metadata supplied by the publisher feed · Published Jul 20, 2022

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Killer Growth Strategies for Veteran-Owned CPG Brands with Dr. James Richardson, Author of Ramping Your Brand: How To Ride The Killer CPG Growth Curve

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