Kraft Heinz - makketing - die Interviews

What this episode covers

Was kann schon schiefgehen, wenn zwei Konsumgüter-Riesen verschmelzen? Dachte man sich wohl auch bei Kraft Foods und Heinz. Doch Kraft Heinz geriet ins Straucheln, auch weil wichtige Trends verschlafen wurden. Welche? davon erzähle ich in diesem Radio-Interview. Mehr dazu hier: https://bit.ly/3GDdpao

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Frequently Asked Questions

How long is this episode of makketing - die Interviews?

This episode is 6 minutes long.

When was this makketing - die Interviews episode published?

This episode was published on January 16, 2022.

What is this episode about?

Was kann schon schiefgehen, wenn zwei Konsumgüter-Riesen verschmelzen? Dachte man sich wohl auch bei Kraft Foods und Heinz. Doch Kraft Heinz geriet ins Straucheln, auch weil wichtige Trends verschlafen wurden. Welche? davon erzähle ich in diesem...

Can I download this makketing - die Interviews episode?

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