EPISODE · Mar 6, 2021
クラフトビールの醸造メーカー「株式会社ヤッホーブルーイング」に注目④
from KARTE CX VOX
ヤッホーブルーイングは今年度、イノベーションにより高い収益性を実現している企業に贈られる「ポーター賞」を受賞しました。この賞を受賞した理由のひとつが「100人に1人が強く共感することを目指した製品展開」とのこと。いったい、どんな「アクション」なのか、そしてヤッホーブルーイングの今後の展開について代表取締役社長 井手直行さんに伺いました。
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