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藍海就在你身邊(013) I 藍海關鍵字: 創新與價值創新的差異為何? episode artwork

EPISODE · Feb 26, 2023 · 32 MIN

藍海就在你身邊(013) I 藍海關鍵字: 創新與價值創新的差異為何?

from 藍海就在你身邊 · host 台灣藍海價值創新研究中心

面對外在環境的變化，我們最常提到的關鍵字就是創新，創新是甚麼? 有可能是新技術的應用、工作方法改變、流程調整、產品設計改變、技術變革或是整合？創新不難，每天都在我們的日常生活中持續發生。 但創新要能夠產生價值確是不容易的。甚麼是價值創新? 創新與價值創新有些甚麼不同? 價值就是客戶願意付錢的項目，是從顧客面的思維，顧客願意付錢的東西。從價值創新的對談中，Alex & Ken也分享的幾個價值創新的具體案例。 藍海的核心就是價值創新，透過不同案例的探討，我們可以更深入的思考如何創造價值創新以創造更多的價值。 留言告訴我你對這一集的想法： https://open.firstory.me/user/cl9ts2z2p05fh01w694erf5h1/comments Powered by Firstory Hosting

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藍海就在你身邊(013) I 藍海關鍵字: 創新與價值創新的差異為何?

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