藍海就在你身邊(037) l 藍海一點訣: 晶華酒店款待三部曲 – 將心比心的經營

from 藍海就在你身邊 · host 台灣藍海價值創新研究中心

太魯閣晶英從連年虧損的天祥晶華轉型成為現在一房難求的度假酒店；台南十鼓捷絲旅在不被看好的地點和時間開業，現在已經成為十股文創園區和奇美博物館旅遊的主要住宿選擇。台北晶華酒店正在轉型成為陸上遊輪，又要帶給世人一個嶄新的酒店體驗。晶華酒店集團經營的核心理念是將心比心，我們一起聽聽晶華如何將這個理念化為款待顧客的行動，如何用這個理念主動轉型去因應時代的轉變，甚至化危機為轉機。留言告訴我你對這一集的想法： https://open.firstory.me/user/cl9ts2z2p05fh01w694erf5h1/comments Powered by Firstory Hosting

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藍海就在你身邊(037) l 藍海一點訣: 晶華酒店款待三部曲 – 將心比心的經營

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